The Complete Guide to Affiliate Marketing on the Web: How to Use and Profit from Affiliate Marketing Programs
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Affiliate marketing is a highly profitable online advertising method in which website merchants pay independent third parties to promote the products or services of an advertiser on their Web site. In other words, affiliate marketing involves posting a company s banner on your Web site or blog and attempting to send visitors to their Web site. If someone clicks on that banner or goes to that site and buys something, you will be paid a commission. While some affiliates pay only when a sale is made, some selling big ticket items like cars, credit cards, travel, and so forth have modified the model and pay for qualified leads. Affiliate marketing is now viewed as a key component of a company’s online marketing strategy.
Affiliate marketing is an advertising technique that originally was developed by Amazon.com. In this new book you will learn how to master the art and science behind affiliate marketing in a matter of hours. By investing a few dollars you can easily increase the number of visitors to your Web site and significantly increase sales. If you want to drive high quality, targeted traffic to your site, there is no better way than affiliate marketing. Since you only pay when a sale is made, your marketing dollars are being used more effectively and efficiently compared to any other advertising method.
The keys to success in affiliate marketing are knowing what you are doing, devising a comprehensive and well-crafted advertising plan, and knowing the relationships between your website, search engines, PPC advertising, and campaign methodology. This groundbreaking and exhaustively researched new book will provide everything you need to know to get you started on generating high-volume, high quality leads. You will learn the six steps to a successful campaign: keyword research, software needed, copy editing, setup and implementation, performance analysis, return on investment, and reporting and avoiding PPC fraud.
In addition, we spent thousands of hours interviewing hundreds of today’s most successful affiliate marketing masters. This book is a compilation of their secrets and proven successful ideas. Additionally, we give you hundreds of tips and tricks to ensure your website is optimized for maximum search engine effectiveness, which will drive business to your Web site and increase sales and profits. You will find actual case studies from companies who have used our techniques and achieved unprecedented success. If you are interested in learning hundreds of hints, tricks, and secrets on how to implement affiliate marketing, optimizing your website for maximum search engine effectiveness, developing a cost-effective marketing campaign, and ultimately earning enormous profits, this book is for you.
Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president’s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
This Atlantic Publishing eBook was professionally written, edited, fact checked, proofed and designed. The print version of this book is 384 pages and you receive exactly the same content. Over the years our books have won dozens of book awards for content, cover design and interior design including the prestigious Benjamin Franklin award for excellence in publishing. We are proud of the high quality of our books and hope you will enjoy this eBook version.
ASIN : B002GKC5QE
Publisher : Atlantic Publishing Company (April 20, 2008)
Publication date : April 20, 2008
Language : English
File size : 5305 KB
Text-to-Speech : Not enabled
Enhanced typesetting : Not Enabled
X-Ray : Not Enabled
Word Wise : Enabled
Print length : 384 pages
13 reviews for The Complete Guide to Affiliate Marketing on the Web: How to Use and Profit from Affiliate Marketing Programs
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K. B. Enger –
Affiliate Marketing on the Web
I am trying to catch up with changing America. I have purchased 4 books concerning affiliate marketing on the web and I am learning to communicate with my grandchildren. “Affiliate Marketing on the Web” arrived promptly and in great condition. I was satisfied with the service I received and this purchase was exactly what I expected. I love purchasing books from Amazon and their affiliates because it’s easy, cost effective, prompt, and followed up to see if problems developed.Keith B Enger
E. DeRosa –
Badly organized with little info
This book is badly organized. For starters much of it points to information in prior books of the author. The author also commits an entire chapter describing how the book is laid out. Also the author repeatedly states that he won’t waste time trying to convince you that affiliate marketing is a good idea and then spends several pages arguing that it’s a good idea. The examples given are also weak. The only reason I’m giving this 3 stars is because it did provide some useful information, though I had to wade through 3 chapters first before finding any. I finally gave up on this book and gave a cheaper one a try. It turned out to be much better. If you’re in the market for a digital book on this topic try Affiliate Programs: How to Make Money Online with Other People’s Products by Joel Comm instead. It gives you just enough info to get you going in the right direction and is a much better value.
Kindle Customer –
So Far So Good
This book seems to have everything you would want to know about marketing on the web. I have been doing it for the last 5 years and love it. This book title caught my eye so I had to add it to my libary. So far, what I have read, seems to support the title in full.
Jill Frank –
I highly recommend this book
I just got finished reading Affiliate Marketing on the Web. Having been in the Internet Marketing business for almost 10 years, I must say that this was one of the best books I’ve read on Affiliate Marketing from both the merchant’s and publisher’s side. If you are looking for a book that gives you specific recommendations and pros and cons on which type of affiliate program you are seeking to deploy or participate in, this is the book for you!
Corbett B. Coburn III –
The INCOMPLETE Guide to Affiliiate Marketing
If you run a company that has a product that you want to sell through affiliate marketing, this is the book for you. It has a tremendous amount of great information about setting up and running such a program.If, on the other hand, you are someone who wants to market someone else’s products, this book probably isn’t for you. Yes, the book does mention those of us who want to get into that side of affiliate marketing. But that’s about all. There is a small chapter that sort of discusses that side of the business. But if you want nitty-gritty information about how to get into the business of being an affiliate, you’d be better off looking elsewhere. Gardner’s “Make A Fortune Promoting Other People’s Stuff Online” is much better for information about marketing as an affiliate.
bird woman –
Affiliate mkg
it was much too hard to understand and put into practice; had nothing to do with the website I was publishing thru another group; I had to go by their rules, and learn as I go; perhaps I’m just too olde for this nonsense….
MaisondeBeatrice –
Book good
good item.
Lisbon Expat –
A reasonable introduction but needs editing
If you are completely new to affiliate marketing, you will appreciate the overview, advice, and pointers. For me the book was way too basic and was not polished (lacking solid editing) like I expected from a book available on Amazon. It promoted a few affiliate management software products which felt salesy and out of place. I agree with the comments that the content switched back and forth between being an affiliate and running an affiliate program for your site. The book was OK and serves a purpose, so 3 stars is my review.
SAINATH TORREM –
These are basic knowledge anybody can know surfing online. Improve some quality lessons for understanding a newbie to do in a great way. Tell the whole story in a step by step manner. Disappointed with this product.
Darrell Holmes –
This is another good book by Bruce Brown. He knows what he is talking about and writes in an easy to understand fashion.
B. Searle –
All I will say is this book is well worth reading if you want to get into affiliate marketing.I have read much on the subject and I even found a few extra tips worth the read.
C. Evans –
This is clearly a book written to make a profit, rather than to express the authors ideas. The content has a strong sense of being scraped together from a lot of existing material, rather than being original and targeted towards the audience. Ideas and tips are spread as thinly as possible. Compared to such classics as “dont make me think” by Steve Krug, its pretty mediocre stuffon the plus side The book is definitely easy to read,and if you know absolutely nothing about affiliate marketing it will give you a grasp of the basics. The material on running an affiliate network is a lot stronger than the material about how to be an effective affiliate.
Mr. A. Nicholls –
The Complete Guide to Affiliate Marketing on the Web Book covers all aspects of marketing other people’s products on your website and easy to understand.