Rich AF: The Winning Money Mindset That Will Change Your Life
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From TikTok star and Your (favorite) Rich BFF Vivian Tu, the definitive book on personal finance for a new generation
When Vivian Tu started working on Wall Street fresh from undergrad, all she knew was that she was making more money than she had ever seen in her life. But it wasn’t until she found a mentor of her own on the trading floor that she began to understand what wealthy people knew intuitively—the secrets to beating the proverbial financial game that has, for too long, been male, pale, and stale.
Building on the lessons she learned on Wall Street about money and the markets, Vivian now offers her best personal finance tips and tricks to readers of all ages and demographics, so that anyone can get rich, whether you grew up knowing the rules to the game or not. Vivian will be your mentor, dispensing fresh, no-BS advice on how to think like a rich person and create smart money habits. Throughout the pages of Rich AF,Vivian will break down her best recommendations to help you:
Maximize your earnings to get more out of your 9-to-5Understand the differences between savings accounts, and where you should keep your moneyIdentify the tax strategies and (legal) loopholes you need to retire in styleOvercome investing fears to secure wealth for generationsAnd much more!
Rich AF will equip readers with the tools and knowledge to not only understand the financial landscape, but to build a financial strategy of their own. And with Your Rich BFF at your side, you’ll be able to start your financial journey already in an affluent mindset, making the most of your money and growing your wealth for years to come.
From the Publisher
Publisher : Portfolio (December 26, 2023)
Language : English
Hardcover : 336 pages
ISBN-10 : 0593714911
ISBN-13 : 978-0593714911
Item Weight : 2.31 pounds
Dimensions : 6.26 x 1.17 x 9.29 inches
Customers say
Customers find the book fantastic, informative, and helpful for financial literacy. They say it’s easy to understand, written in simple language, and uses easy analogies and examples. Readers describe the book as a great, deep read with humor.
AI-generated from the text of customer reviews
13 reviews for Rich AF: The Winning Money Mindset That Will Change Your Life
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Original price was: $29.00.$13.79Current price is: $13.79.
Leo Lemons –
Empowering Your Financial Journey: A Refreshing Guide to Money Mastery
Rich AF: The Winning Money Mindset That Will Change Your Life by Vivian Tu is a transformative read that demystifies the often intimidating world of finance, making it accessible and engaging for everyone, regardless of their financial literacy level. This book is not just another finance guide; it’s a refreshing take on how to cultivate a winning mindset towards money, wealth, and success.What sets this book apart is its approachability. Vivian Tu writes in a conversational tone that feels like chatting with a wise, financially savvy friend rather than sifting through a textbook full of jargon. This makes “Rich AF” an incredibly easy read, so much so that I found myself turning the last page after just three days, eager to apply the insights and strategies discussed.The bookâs strength lies in its ability to speak to a broad audience. Whether you’re a complete novice looking to make your first foray into financial planning or someone with a decent grasp of the basics aiming to deepen your understanding, “Rich AF” has you covered. Vivianâs guidance is practical, grounded in real-life experiences and examples that resonate with a wide range of readers.One of the most compelling aspects of “Rich AF” is its emphasis on mindset. It’s not merely about the mechanics of managing money but about shifting your perspective to embrace abundance, strategic thinking, and proactive financial management. This approach ensures readers don’t feel belittled or overwhelmed; instead, you’ll finish the book feeling empowered, informed, and ready to take control of your financial future.I cannot recommend “Rich AF” highly enough. It’s a must-read for anyone and everyone interested in transforming their relationship with money. Whether you’re looking to escape the paycheck-to-paycheck cycle, save for a big life goal, or simply become more financially literate, this book will provide the tools, confidence, and mindset shift needed to make it happen. Give it a read â your future self will thank you.
Fire Lord Zuko –
solid, actionable advice for everyone regardless of income or background
I consider myself somewhat financially savvy. Iâm certainly not Warren Buffett- but I never carry a balance on my credit cards, I contribute to my 401k, and I have a brokerage account. I wasnât sure how much actual actionable advice there would be in this book, but I truly felt like I was learning something new every chapter.All of the advice in here is written out in a way to not only educate, but motivate you to act on it. I was really impressed not only at how great the explanations for seemingly complicated concepts were, but also how step-by-step and clear it is to actually start DOING the thing. I really appreciated all the breakdowns regarding how to invest and how to prioritize your investing. I didnât know anything about HSAâs, and they always seemed like kind of a niche, unnecessary thing (as a healthy 30 year old, a health savings account just doesnât seem like something that would set me up for success), BUT! Now I know better thanks too Vivian!I highly recommend this book, no matter your financial situation or age. Thereâs a ton of fantastic advice and resources, and its written in a very fun and empathetic way. I plan on telling all my friends and mom about it!
joy hu –
Like having a finance âbestieâ at your fingertips
Vivian is a great writer, the tone of the book is very much like some (financially savvy) bff giving you advice. She breaks down complex concepts into funny analogies and makes it all digestible for anyone. I bookmarked multiple portions to go back to later. Thereâs also a QR code to join her richAF club for practical things like excel sheets and other resources.Super helpful for breaking down all things: 401k, Roth IRAs, HYSA, Healthcare and the even the dreaded TAXES. She never dictates which exact stocks you should invest in, but provides tons of resources so that you fundamentally understand the financial systems at play. I feel empowered after reading her book and know Iâll keep going back to earmarked passages!
C.C. –
This book a a gem!
This book is filled with knowledge and lessons that I have learned throughout my life – usually the hard way or too late – in a nice neat package that I could give to my Gen Z kids who are starting out, written in lingo they would understand and appreciate.
CM –
Great Read
Personally, it starts off a little dry for me but thatâs because Iâm a teacher and I donât really get to negotiate my salary/benefits. But, everything else I think she does a great job breaking down the chapterâs concepts and provides good analogies. I also like that her book is interactive with additional online resources. I think this a good read for those that are trying to break the cycle or want to be more financially literate.
Mom Boss and Shopaholic –
Rich AF: The Winning Money Mindset That Will Change Your Life
“Rich AF: The Winning Money Mindset That Will Change Your Life” is a transformative read for anyone serious about mastering their finances. The author’s straightforward approach and practical advice make the concept of financial freedom accessible and achievable. Each chapter is filled with actionable strategies and motivational insights, turning complex financial principles into simple, manageable steps. Highly recommend it for anyone looking to shift their money mindset and build a prosperous future!
Irhis Cruz –
Changed my life
Iâve applied so much of what Iâve learned from this book already and Iâm not even done! I feel so much more financially competent and confident, itâs crazy. I love that there are actionable steps to take at the end of each chapter. Thank you Vivian!! ð«¶ð½
Loren A. –
great book
Great book and very informative especially for beginners trying to take charge of their finances!! Very easy to read and understand
Marie-Christine D. –
I first discovered Vivian Tu via her podcast and do not regret purchasing her book. Great financial advice, great story telling. I strongly recommend!
HP –
While Iâm 35, felt like I was reading a book meant for the late 20s. Doesnât matter .. learnt a lot and the writing makes it a fun read.
Temdegi –
Enjoyed this
Amazon Customer –
I saw a few of her interviews on YouTube and was sold. This book has already changed my mindset on my finances and I’m only about halfway! It’s easy to read and feels like advice from a friend. Really happy I purchased this book! It’ll be one to reread in a year or two.
cecile –
I wish I had this in my early 20s when I really was confused about finance! If you’re a bit older or have done work to sort your money already you likely won’t find anything you didn’t already know hence the 3 stars, but otherwise a fun read especially if you’re a Vivian fan from her socials.