E-Commerce 2023: Business, Technology, Society

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E-commerce 2023: Business, Technology, and Society provides you with an in-depth introduction to e-commerce with coverage of key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Meta®, TikTok®, Netflix®, YouTube®, Walmart® and Amazon® illustrate how e-commerce is altering business practices and driving shifts in the global economy.

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The 17th Edition features all new or updated opening, closing, and “Insight on” cases. Coverage reflects the latest developments in business, technology and society that impact e-commerce, with text, data, figures and tables updated through September 2022. Each chapter ends with a section on careers in e-commerce that features job postings from online companies for entry-level positions. Tips on how to prepare for interviews and apply course knowledge to likely interview questions are included.

ASIN ‏ : ‎ B0BV9RG7B3
Publisher ‏ : ‎ Pearson; 17th edition (January 27, 2023)
Publication date ‏ : ‎ January 27, 2023
Language ‏ : ‎ English
File size ‏ : ‎ 25595 KB
Simultaneous device usage ‏ : ‎ Up to 2 simultaneous devices, per publisher limits
Text-to-Speech ‏ : ‎ Not enabled
Enhanced typesetting ‏ : ‎ Not Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Not Enabled
Format ‏ : ‎ Print Replica